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Avis Darzins

Non-Executive Director

Commenced role
1 September 2023

Skills and experience
Avis Darzins has over 20 years of senior executive level and management consulting experience in the retail and entertainment and media sectors, specialising in customer experience strategy and business transformation.

Avis began her career in the retail sector covering domestic and international B2B and B2C sales and buying and category management before specialising in large-scale change programmes. Before joining Sky PLC in 2009 as business transformation director, Avis spent eight years at Accenture, having been promoted to partner in 2004. Avis was a non-executive director of Moss Bros Group plc, until its sale in 2020.  More recently Avis has established her own business consulting company.

External appointments
Avis is a non-executive director for Marshalls plc and Grafton Group plc, and the senior independent trustee/director for the children’s charity Barnardo’s.